Google had showcased the Google Glass during a Golf tournament yesterday in Florida. They were found secretly selling it to wealthy golfers at Players Championship PGA event at TPC Sawgrass in Ponte Vedra Beach, Florida.
This was the first event where Google tried to sell its Google Glass in a surprising way and it was an official debut of a retail display of Google Glass.
The news came from a tweet, with an attractive Google Glass logo and few Google Glass models unpacked for demonstration. This was first picked up by The Business Insider.
A wealthy golfer, Richard Ranick said in a tweet that in the first debut of Google Glass’s retail display had much better sales than expected. Google also offered a free miniature camera accessory for one’s golf club for every purchase of Google Glass during the Golf event. This was some kind of a promotion to attract wealthy golfers to try out their Google Glass.
In the month of April, Google had kept the Google Glass for one day sale and it was priced at $1500. Google had said “Google is targeting just a few early adopters to understand how to further develop Glass and doesn’t actually want average Joes using it until it’s a much more mature product.”
After the huge success of Google’s one-day Glass sale in April, they have decided to sell its wearable device again at the same rate. But this time it was rather surprising as it was not publicized and targeted only golfers.
Regarding this, Google wrote in a Google+ post: “In the last six months, we’ve been amazed and inspired by our Explorers and the individual perspectives you bring. A few weeks ago, we opened up our site for a single day. The response was overwhelming – we almost ran out of inventory and had to close things down early. We’ve since built our inventory back up and plan to continue to accelerate new ways to expand the program in the weeks and months ahead. Our hope is to bring Glass to new Explorers, like optometrists, sports lovers, online retailers, cooks and travelers, who (like you!) can get in early and help make Glass better as part of our open beta, ahead of a wider consumer launch. These are exciting times and we’re glad to have you along for the ride – keep the feedback coming!”
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